Your Website Makes My Computer Want to Blow Up

Posted on | April 20, 2010 | No Comments

First, you got a guy like me to write some great content for your website that helps bring visitors to you. Next, you got your web designer to put together a fancy site with tons of neat Flash animation. You’ve got SEO up the wazoo. It’s all coming together.

So why aren’t more people staying on your website? Sit down, kiddies. Let me tell you a story.

A friend sends me a link to their website. I check it out. Looks awesome. But hold on.

In less than 10 seconds, my Macbook’s cooling fan is reacting to the Flash animation and is making a noise like it’s about to explode.

I don’t want my Macbook to explode. So I go for the simple solution: I leave your website and I never, ever come back.

Sure, not everyone has a Macbook, but lots of people do.

It seems that only the latest generation of Macbooks has gotten over this flaw. That leaves millions of machines that really don’t like Flash, to the point that they will melt with rage at the mere presence of those pretty moving images.

Moral of the story? Get a good web designer who knows how to build sites that won’t scare your customers. And focus on the written content. Good design (that doesn’t cause a meltdown) will capture attention for a moment, but words will persuade your audience to do what you want.

It’s Getting Hot in Here

Comments

We write your SEO web content, newsletters and more, so you don’t have to.

"I spent hours trying to write the perfect content for my site. Luckily I contacted WRITEIMAGE for some help. After a short investigation they were able the capture and deliver exactly what I was looking for: professional, concise, SEO-optimized copy."
– Dan Leroux, Ollie Media

Search for:

Recent Posts

• The Life and Death of Blogs
• Remembering Christopher Hitchens
• Web Pages That Suck

copywriting blog archive

Select Month January 2012 December 2011 November 2011 October 2011 September 2011 July 2011 June 2011 May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 January 2010 December 2009 November 2009

Categories

Select Category Advertising April Fools blogging blogging for business business website copywriting Case study communications strategy Copywriting FAIL copywriting tip corporate media strategy Creative Professional dealing with reporters Direct mail sales letters elements of style Email Marketing Events Freelance Camp Vancouver freelance writer good website design hire a copywriter in Vancouver Marketing strategy media liaison n2camp Netsquared Camp Vancouver Networking nonprofit copywriting northern voice nv10 Presentations press release public relations search engine optimization SEO Social Media Social media Vancouver Speaking Events strategic communications Vancouver Vancouver blog writer Vancouver business marketing Vancouver company Vancouver copywriter Vancouver email marketing Vancouver freelance writer Vancouver newsletter copywriter Vancouver Olympics 2010 Vancouver social media company Vancouver website content audit Vancouver website content writer Vancouver website copywriter Vancouver website writer Vancouver writer website content website under construction writeimage newsletter writing tips

Sponsored Ads