Time For Writers To Take A Stand

I’ve decided to take a stand and change the world, one chair-bound writer at a time. Writers are usually pretty easy to pick out in a crowd. In the younger, hard-scrabble days of winning our first scribbling gigs more out of bloody-minded pluck than actual talent, writers tend to be a bit skinny. As the [...]

Copywriting FAIL. I Never Sleep

Real estate industry people tend to use a full range of marketing materials, from business cards and a website to brochures, direct mail sales letters and even less common items like notepads and fridge magnets. They don’t always use copywriters to come up with their slogans, leading to unfortunate results like the one below: “I [...]

Copywriting FAIL (Or WIN?). Need A Trim?

Maybe I’ve just got a dirty mind, but I think the marketing person who wrote the copy for this landscaping business ad is being a bit naughty. I mean, hedgehog? We all know who Ron Jeremy is, right? I noticed this ad while walking on 10th Avenue near Vancouver City Hall.

Someone Needs To Fire Their Media Liaison

First, some background. Before I took on business writing, journalism paid the bills. I still do the occasional magazine article from time to time in addition to my business writing gigs. It gives me the opportunity to stretch my writing muscles. And I enjoy the research part of the work, getting to interview experts so [...]

Advertising Copy FAIL. Is There More To Life Than This?

I pass by this advertisement on the outside of a church in the heart of Vancouver just about every day. It reads “Is there more to life than this?” The ad is an utter failure. The advertisement is for a course that will get students thinking about God, spirituality and the meaning of life. The [...]

How To (And How Not To) Write A Bio For Your Website

First, a quick hello to my friends and colleagues attending the Grow 2010 technology conference in Vancouver today. I wish I could be there. Sadly, other business took priority. Looking forward to seeing some write-ups on what went down. I took the liberty of checking out the speaker bios and realized I also had the [...]

Copywriting Tip 7. Avoid Typos

Copywriters (and business owners who do their own business writing for some strange reason or another) must avoid typos in their communications and marketing materials. This should go without saying, but I’m still surprised to see little mistakes cropping up in press releases, newsletters and other materials my friends and colleagues send along. Take care [...]

Free Consultation For N2Camp Non-Profits (and Every Other Non-Profit Organization In BC. Cool, Eh?)

I’m still stoked from the Netsquared Camp I attended over the weekend in downtown Vancouver. That’s where non-profits and social media enthusiasts came together to learn about how to use Web 2.0 tools for social change. Inspired by the enthusiasm of the local non-profit participants, WRITEIMAGE is offering a FREE communications and copywriting consultation for [...]

The Writers Strike

“The Writers Guild Strike? You guys are writers. Finish the sentence! Strike what?! What are you striking?” Love this. An oldie but goodie.

Interesting Email Marketing Headlines

keep looking »

We write your SEO web content, newsletters and more, so you don’t have to.

"I spent hours trying to write the perfect content for my site. Luckily I contacted WRITEIMAGE for some help. After a short investigation they were able the capture and deliver exactly what I was looking for: professional, concise, SEO-optimized copy."
– Dan Leroux, Ollie Media

Search for:

Recent Posts

• The Life and Death of Blogs
• Remembering Christopher Hitchens
• Web Pages That Suck

copywriting blog archive

Select Month January 2012 December 2011 November 2011 October 2011 September 2011 July 2011 June 2011 May 2011 April 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 January 2010 December 2009 November 2009

Categories

Select Category Advertising April Fools blogging blogging for business business website copywriting Case study communications strategy Copywriting FAIL copywriting tip corporate media strategy Creative Professional dealing with reporters Direct mail sales letters elements of style Email Marketing Events Freelance Camp Vancouver freelance writer good website design hire a copywriter in Vancouver Marketing strategy media liaison n2camp Netsquared Camp Vancouver Networking nonprofit copywriting northern voice nv10 Presentations press release public relations search engine optimization SEO Social Media Social media Vancouver Speaking Events strategic communications Vancouver Vancouver blog writer Vancouver business marketing Vancouver company Vancouver copywriter Vancouver email marketing Vancouver freelance writer Vancouver newsletter copywriter Vancouver Olympics 2010 Vancouver social media company Vancouver website content audit Vancouver website content writer Vancouver website copywriter Vancouver website writer Vancouver writer website content website under construction writeimage newsletter writing tips

Sponsored Ads