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Truth In Advertising

Posted on | September 4, 2010 | No Comments

It’s a good idea for your business’ copywriter to come up with a memorable slogan to help with brand recognition. For instance, KFC has “We do chicken right”. HP has “Technology you can trust”. Unfortunately, sometimes really cool slogans can backfire in unexpected ways.
Vancouver SEO website content copywriter freelance writer

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Category: communications strategy, Copywriting FAIL
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