Art & Copy Is On My Must See List

Somehow, I missed Art & Copy when it first came out in 2009. I’m definitely going to track down this flick in the next while. Love this line: “Advertising makes food taste better. It makes cars run better. It changes the perception of everything.”

Who Wants A Google Adwords Coupon Worth $75?

I’m feeling a bit sheepish. My good friend and Blogging for Dummies co-author Shane Birley of Left Right Minds gave me a Google Adwords coupon worth $100 to promote my business website a few weeks ago. I totally forgot to redeem it and now it’s value has depreciated to $75. That sucks. I can’t even [...]

My Favorite TV Ad. The Kia Soul Hamster Rappers

You can get with this or you can get with that. This is the ride.

Copywriting FAIL. I Never Sleep

Real estate industry people tend to use a full range of marketing materials, from business cards and a website to brochures, direct mail sales letters and even less common items like notepads and fridge magnets. They don’t always use copywriters to come up with their slogans, leading to unfortunate results like the one below: “I [...]

Interesting Email Marketing Headlines

Copywriting Fail Of The Week. Soylent Green

Today we begin a regular meme, Copywriting Fail of the Week. Our first winner appears to be ad copy for some kind of charity for children. Those poor, poor kids. Thanks, FAIL Blog

Advertising Is Funny

Milk, chips, candy… AND a soft drink? No sir, I can’t imagine that. Caught this in downtown Vancouver. OK, maybe I’m the only one who thinks it’s hilarious.

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