What Can Social Media Do For Your Business?

The strategic value of social media to organizations is fairly well understood today. As with more traditional marketing tools, the value is in the ability to reach and persuade an audience to buy your goods, support your cause, or just help you get famous. But what are the specific tactical advantages of using various social [...]

Are You a Blogger in Vancouver? We Really Ought to Meet

That was fast. I relaunch this blog and two days later, I get called up alongside my good friend and Blogging for Dummies author Shane Birley to help Raul Pacheco run Vancouver’s blogger meetups. Since there’s hardly any difference at all between working 16 hours a day and 16.5 hours a day, and I am [...]