Who Wants A Google Adwords Coupon Worth $75?
I’m feeling a bit sheepish. My good friend and Blogging for Dummies co-author Shane Birley of Left Right Minds gave me a Google Adwords coupon worth $100 to promote my business website a few weeks ago. I totally forgot to redeem it and now it’s value has depreciated to $75. That sucks. I can’t even [...]
We Are Now Members Of The Better Business Bureau
How To (And How Not To) Write A Bio For Your Website
First, a quick hello to my friends and colleagues attending the Grow 2010 technology conference in Vancouver today. I wish I could be there. Sadly, other business took priority. Looking forward to seeing some write-ups on what went down. I took the liberty of checking out the speaker bios and realized I also had the [...]
Listing Prices For Services On Your Website Is A Good Idea
Regular visitors to the Writeimage copywriting blog will notice a big change today. I’ve added big clickable buttons in the sidebars listing prices for our copywriting services, from website content to newsletters, blog posts and all the rest of it. I expect this change will be good for my business. There are two schools of [...]
Supermarket 2.0 Explains How Online Business Works
Businesses can now offer near-total convenience and customization by building Web 2.0-style websites. Content is still king, but don’t forget the user experience! It’s far easier now for your customers to search for what they want — and if they don’t find it, they can customize their choice and spend money without any effort on [...]
Dungeons and Dragons Style Website Navigation
Some websites have an inefficient navigation style that reminds me of the good old days back in junior high school when I would play Dungeons and Dragons with my fellow nerds. You click, click, click again, maybe get lost and never really find what you’re looking for. Don’t get the comparison? In a typical D [...]
Use Analytics To Fine-Tune Website Content and Your Business
I’m often surprised to find that new clients aren’t using Google Analytics or some other tool to track visitors to their website. As a website copywriter, I use information like key phrases and popular search terms to refine content and make it more SEO-friendly. Basically, I use the info to make your website easier for [...]
Top 10 Reasons To Not Have a Business Website
I’m a pretty active networker, often picking up business cards from wily business veterans and newly-minted entrepreneurs. It usually bugs me when I don’t see a website URL listed on their card, and not just because I have an ulterior motive in plugging my own website copywriting services. Just about any business I can think [...]
Don’t Contact Us? Part 2
I was ranting a little while back about how some silly companies make their customers jump through hurdles to contact them. It doesn’t make sense to me. Why spend a bunch of dough on a nice website with persuasive content if you don’t want your customers to call? Case in point, I found this on [...]
How to Make Your Website Content SEO-Friendly
The Internet is supposed to be this great leveler. Put up a website and suddenly you’re in touch with millions of potential customers. But wait. It isn’t that easy. There are things that you have to have in your website content if you want your business to be found in search engines like Google. Web [...]
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