Messaging FAIL From Mom And Dad

OK, technically this isn’t a business copywriting tip or SEO web content writing story. But what the hell. It’s a darkly amusing messaging FAIL. A sad, sad note from the meanest parents in the world to their newly-engaged daughter: Dear Katie, You are beautiful now. We are sure you will be a beautiful bride. To [...]

What’s The Call To Action?

Calls to action are an essential part of any marketing campaign. Sometimes you see them in buttons and banner ads. The best are built right into the text of your website, sales letter, newsletter or other marketing materials. “Learn more about our widgets”. “Buy now and take advantage of our limited-time offer”. “Hire us to [...]

Websites That Get Monster Results

We hope you enjoyed the recent 5-part series, Websites That Don’t Suck, a Halloween-themed series on how to create SEO-friendly websites with very readable content. Here we’ve compiled all parts of the series for your convenience. Websites That Don’t Suck Website Content that Gets More Bites from Customers More Website Content That Doesn’t Suck Blogs [...]

More Website Content That Doesn’t Suck

WRITEIMAGE presents the third part of the series, “Websites That Don’t Suck”, A How-To Series for Vampire Hunters and Other Entrepreneurs for Creating Customer-Friendly SEO Website Content (Click to read Part 2, Website Content That Gets More Bites From Customers). In this section, we go over some more of the different types of content pages [...]

Website Content that Gets More Bites from Customers

WRITEIMAGE Presents the second part of the series, “Websites That Don’t Suck”, A How-To Series for Vampire Hunters and Other Entrepreneurs for Creating Customer-Friendly SEO Website Content (Click to read Part 1 of Websites That Don’t Suck). Here we go over some content that every business website ought to have. There is no definitive model [...]

That Website Isn’t Going To SEO-Optimize Itself

It’s been a busy September and I’m getting a lot more calls in from businesses looking to SEO-optimize their website content. As a website copywriter who likes to get paid, I’m enjoying this surge. But I’m also noticing a bit of a disconnect. Many of these companies are looking to redevelop their site, but they [...]

Who Wants A Google Adwords Coupon Worth $75?

I’m feeling a bit sheepish. My good friend and Blogging for Dummies co-author Shane Birley of Left Right Minds gave me a Google Adwords coupon worth $100 to promote my business website a few weeks ago. I totally forgot to redeem it and now it’s value has depreciated to $75. That sucks. I can’t even [...]

We Are Now Members Of The Better Business Bureau

How To (And How Not To) Write A Bio For Your Website

First, a quick hello to my friends and colleagues attending the Grow 2010 technology conference in Vancouver today. I wish I could be there. Sadly, other business took priority. Looking forward to seeing some write-ups on what went down. I took the liberty of checking out the speaker bios and realized I also had the [...]

Listing Prices For Services On Your Website Is A Good Idea

Regular visitors to the Writeimage copywriting blog will notice a big change today. I’ve added big clickable buttons in the sidebars listing prices for our copywriting services, from website content to newsletters, blog posts and all the rest of it. I expect this change will be good for my business. There are two schools of [...]

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