For All Your Holiday Copywriting Needs
The biggest shopping season of the year has begun. Are you ready to compete with great marketing content that will promote your company’s products and services over your competitors while buyers are still ready to spend? If not, there still a little time to hire a copywriter to get it done. Here’s a common scenario: [...]
Online Marketing Works. The Story of Bob’s Fish Market
Bob was sad. He had no customers at his fish shop in Vancouver. Then he got an idea. His idea was lame, but when he told someone about it, he got an even better idea about how to reach new customers online with email marketing.
Interesting Email Marketing Headlines
Craigslist Writing Gigs. I Thought They Outlawed Slavery?
When I first started out as a freelance writer, I trolled Craigslist looking for writing gigs. Since morphing into a business copywriter, I still do check into Craigslist about twice a month — it only takes five minutes and you never know what you’ll find. I must admit that on rare occasion, I’ve found a [...]
Use Strong Calls To Action
If you want your customers to do something — like, maybe, buy your stuff in the next two minutes — you’re going to have to tell them. Read my post on the Lift Strategies website to learn more about how to get the customer to take action





