Web Pages That Suck
I have a new favorite YouTube video category: Web Pages That Suck. A series was put together by a guy named Vincent Flanders. Here are some examples of website pages that don’t quite make the grade in terms of design, content and navigation. Rest assured that good SEO website copywriting was also not a factor [...]
Zangief vs. Copywriter
A little bit of Friday silliness: while the pen is stronger than the sword, the professional SEO website copywriter is not necessarily stronger than a 400-pound former street-fighting Russian wrestler.
New Resources. SEO, Web Copywriting, Communications and more
OK, most of the articles on our new Resources page, with tips on SEO for websites, social media strategy, communications and more were written a while back. But if you haven’t stopped in for a while, or this is your first time, they’re “new” for you. If you’ve been thinking about updating your company’s web presence, [...]
Learn How To Make Your Website SEO Friendly From Google
Ever wonder how website copywriters use search engine optimization (SEO) to get companies top-ranked on Google and other search engines? It’s not magic. We do actually have best practices. I’ve gone over some of the standard website SEO strategies on this blog before, but if you want something a little more comprehensive, feel free to [...]
Writing Well Starts With Research
I write fast. It comes with practice. But even before I start typing, a big part of any copywriting project is research. Whether I’m writing SEO web content, press releases, brochures or anything else, I need to understand whole range of variables. For instance: What is the client selling? What is their target market? What [...]
5 Reasons To Hire Us As Your Copywriter Today
Why do smart people hire us to write website content, press releases, brochures and more for their companies? Here are a few reasons. We write well. Sure, SEO for website copywriting is important. But the content has to be readable first. Great copy gets results. We give good advice. Sometimes, clients don’t quite know how [...]
How Is Your Business Website Like Your Pet?
If you feed it fresh stuff on a regular basis, it will thrive and maybe even do cool stuff for you. If you stop feeding it, it dies. Feed your website. (And feed your pet, too.)
Hire A Blogger To Write For Your Business
When we first started offering blogger ghostwriting services for our business clients, we sort of assumed it would be mainly a kind of entry-level or transitional service. That is, most businesses who hired us would get us to start writing their company blog, but eventually an in-house employee would take it over. In the meantime, [...]
SEO Website Optimization Tips by Stephan Spencer
At the IIMA Fusion Conference in Vancouver a little while back, I had the chance to shmooze with web marketing guru Stephan Spencer and get his tips for optimizing your website with quality content. Here’s my recording of the interview:
It’s Summertime And The Business Is Easy
As a business copywriter, when other kinds of businesses start coasting at the start of summer, that’s when I really get going. More than ever, companies need me to ghostwrite their company blogs and keep their marketing communications efforts maintained. The summer is also a good time to launch ahead with marketing strategic planning and [...]
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