How To Develop A Big Picture Communications Strategy

Summer is here. We’re reading books on the beach, drinking wine on the patio and making more time for our friends and families. But after recharging my batteries for just a day or two, that entrepreneurial brain kicks in. I start thinking about big picture stuff. About a third of my work is helping develop [...]

Blogging for Business. Why Do It?

“So, depending on your needs, I could write a scheduled series of blog posts that highlight your latest company news,” I suggested to the client. “Another route would be to highlight some of the feedback you’ve been getting from customers and fans and respond to their ideas. Or, if you wanted to make it a [...]

I Only Write for Geniuses

“The role of a writer is not to say what we all can say, but what we are unable to say.” — Anaïs Nin I first started writing for corporate clients years ago when I realized that I was a genius – and also realized that there are millions of other geniuses out there. To [...]

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