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	<title>Comments for writeimage</title>
	<atom:link href="http://www.writeimage.ca/comments/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.writeimage.ca</link>
	<description>Communications and copywriting experts</description>
	<lastBuildDate>Fri, 05 Mar 2010 01:46:34 +0000</lastBuildDate>
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		<title>Comment on Writing Your Elevator Pitch by Bonnie Sainsbury</title>
		<link>http://www.writeimage.ca/2010/03/04/writing-your-elevator-pitch/comment-page-1/#comment-132</link>
		<dc:creator>Bonnie Sainsbury</dc:creator>
		<pubDate>Fri, 05 Mar 2010 01:46:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=221#comment-132</guid>
		<description>Hi Johnathan

Nice to meet you today. I&#039;ll remember your breakdown of the four areas I should concentrate on for my next elevator speech.

I agree that Craig Addy did a great job today with his introduction.</description>
		<content:encoded><![CDATA[<p>Hi Johnathan</p>
<p>Nice to meet you today. I&#8217;ll remember your breakdown of the four areas I should concentrate on for my next elevator speech.</p>
<p>I agree that Craig Addy did a great job today with his introduction.</p>
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		<title>Comment on Writing Your Elevator Pitch by Jonathon Narvey</title>
		<link>http://www.writeimage.ca/2010/03/04/writing-your-elevator-pitch/comment-page-1/#comment-131</link>
		<dc:creator>Jonathon Narvey</dc:creator>
		<pubDate>Fri, 05 Mar 2010 00:18:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=221#comment-131</guid>
		<description>Hey Julien,

I&#039;ve changed up your company name in the post. Thanks for the note.

I had a great time at HOBN and I expect I&#039;ll be joining the group in future as well.

As regards the content of your one-minute presentation at the start of each HOBN session, I would recommend that you start out with a standard elevator pitch so that guests or members who haven&#039;t shown up in a while get the idea right away about what you do. For the last 30-40 seconds, say something unique so that the regular members always pay attention to your latest requests re: sourcing. 

Of course, it was only my first HOBN event, so I&#039;m not an expert. But that would seem to be a good routine. I know that the few presenters who commented only on, say, the great mood of the city during the Olympics, left me feeling confused.

More generally, you should always have an elevator pitch that you can confidently share as soon as anyone asks &quot;What exactly do you do?&quot; You may need to alter it slightly for your audience, but it&#039;s always good to be prepared with some stock phrases that show you know exactly what you&#039;re doing.</description>
		<content:encoded><![CDATA[<p>Hey Julien,</p>
<p>I&#8217;ve changed up your company name in the post. Thanks for the note.</p>
<p>I had a great time at HOBN and I expect I&#8217;ll be joining the group in future as well.</p>
<p>As regards the content of your one-minute presentation at the start of each HOBN session, I would recommend that you start out with a standard elevator pitch so that guests or members who haven&#8217;t shown up in a while get the idea right away about what you do. For the last 30-40 seconds, say something unique so that the regular members always pay attention to your latest requests re: sourcing. </p>
<p>Of course, it was only my first HOBN event, so I&#8217;m not an expert. But that would seem to be a good routine. I know that the few presenters who commented only on, say, the great mood of the city during the Olympics, left me feeling confused.</p>
<p>More generally, you should always have an elevator pitch that you can confidently share as soon as anyone asks &#8220;What exactly do you do?&#8221; You may need to alter it slightly for your audience, but it&#8217;s always good to be prepared with some stock phrases that show you know exactly what you&#8217;re doing.</p>
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		<title>Comment on Writing Your Elevator Pitch by Julien Fontbonne</title>
		<link>http://www.writeimage.ca/2010/03/04/writing-your-elevator-pitch/comment-page-1/#comment-130</link>
		<dc:creator>Julien Fontbonne</dc:creator>
		<pubDate>Thu, 04 Mar 2010 23:56:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=221#comment-130</guid>
		<description>Hi Jonathon!
Thanks for talking about me in this blog post. Just a little rectification: the name of my company is Virtually Canadian.
As the fresh foreign member of the group, I still have some difficulties using the right word at the right time.
Either way, it could be great if you join us in HOBN. I enjoy HOBN events, meeting new people, giving and receiving referrals for business opportunities. 
I&#039;m always trying to change my presentation, making it different each time in the words and in the form.
Is this a good thing for an Elevator Pitch?</description>
		<content:encoded><![CDATA[<p>Hi Jonathon!<br />
Thanks for talking about me in this blog post. Just a little rectification: the name of my company is Virtually Canadian.<br />
As the fresh foreign member of the group, I still have some difficulties using the right word at the right time.<br />
Either way, it could be great if you join us in HOBN. I enjoy HOBN events, meeting new people, giving and receiving referrals for business opportunities.<br />
I&#8217;m always trying to change my presentation, making it different each time in the words and in the form.<br />
Is this a good thing for an Elevator Pitch?</p>
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		<title>Comment on Writing Your Elevator Pitch by Craig Addy</title>
		<link>http://www.writeimage.ca/2010/03/04/writing-your-elevator-pitch/comment-page-1/#comment-129</link>
		<dc:creator>Craig Addy</dc:creator>
		<pubDate>Thu, 04 Mar 2010 22:34:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=221#comment-129</guid>
		<description>Hello Jonathan,

Imagine my surprise to find myself so prominently featured in your blog post. It&#039;s a great post, but then I am the last person to be objective given much of it&#039;s content : )

You are so right about what you were seeing at HOBN and the value of this networking organization. I&#039;ve done a good deal of networking over the years, including 5 years in BNI. Overall, it has all been valuable to me - but HOBN stands hands above the others as my all time favourite networking strategy.

I&#039;m sorry we did not have a time to chat after. We will for sure in the near future.

Thank you for the Kids In The Hall Networking Video. Hilarious.

Craig Addy
Under the Piano</description>
		<content:encoded><![CDATA[<p>Hello Jonathan,</p>
<p>Imagine my surprise to find myself so prominently featured in your blog post. It&#8217;s a great post, but then I am the last person to be objective given much of it&#8217;s content : )</p>
<p>You are so right about what you were seeing at HOBN and the value of this networking organization. I&#8217;ve done a good deal of networking over the years, including 5 years in BNI. Overall, it has all been valuable to me &#8211; but HOBN stands hands above the others as my all time favourite networking strategy.</p>
<p>I&#8217;m sorry we did not have a time to chat after. We will for sure in the near future.</p>
<p>Thank you for the Kids In The Hall Networking Video. Hilarious.</p>
<p>Craig Addy<br />
Under the Piano</p>
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		<title>Comment on Was My Email Newsletter Too Spammy? by Jonathon Narvey</title>
		<link>http://www.writeimage.ca/2009/12/16/was-my-email-newsletter-too-spammy/comment-page-1/#comment-103</link>
		<dc:creator>Jonathon Narvey</dc:creator>
		<pubDate>Tue, 22 Dec 2009 23:19:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=124#comment-103</guid>
		<description>By the way, I don&#039;t know my readers have been getting these as well, but I&#039;ve already received five holiday-themed newsletters from people I met at the Meetup of Meetups and other recent networking events. 

I never asked to be sent this stuff. But I recognize that when I give out my business card or contact info, there&#039;s an implicit understanding that I&#039;m going to get sent newsletters and other collateral unless I specifically say &quot;don&#039;t send me stuff&quot; -- and it works in both diections. That may not be proper according to some sources, but it seems to be the way business is run in the real world.

It&#039;s nice, actually. I&#039;m enjoying the newsletters people are sending me, and in the two cases where I didn&#039;t see an immediate need, I just set up an email filter so I won&#039;t see these newsletters until I get around to it, or just decide to delete them.

Happy holidays, y&#039;all.</description>
		<content:encoded><![CDATA[<p>By the way, I don&#8217;t know my readers have been getting these as well, but I&#8217;ve already received five holiday-themed newsletters from people I met at the Meetup of Meetups and other recent networking events. </p>
<p>I never asked to be sent this stuff. But I recognize that when I give out my business card or contact info, there&#8217;s an implicit understanding that I&#8217;m going to get sent newsletters and other collateral unless I specifically say &#8220;don&#8217;t send me stuff&#8221; &#8212; and it works in both diections. That may not be proper according to some sources, but it seems to be the way business is run in the real world.</p>
<p>It&#8217;s nice, actually. I&#8217;m enjoying the newsletters people are sending me, and in the two cases where I didn&#8217;t see an immediate need, I just set up an email filter so I won&#8217;t see these newsletters until I get around to it, or just decide to delete them.</p>
<p>Happy holidays, y&#8217;all.</p>
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		<title>Comment on Was My Email Newsletter Too Spammy? by Jonathon Narvey</title>
		<link>http://www.writeimage.ca/2009/12/16/was-my-email-newsletter-too-spammy/comment-page-1/#comment-102</link>
		<dc:creator>Jonathon Narvey</dc:creator>
		<pubDate>Tue, 22 Dec 2009 23:12:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=124#comment-102</guid>
		<description>Thanks for your input, Pete and Peggy. Good points all around.

Now, Pete. As for GoDaddy, it may have been a minor point. Fine. But I felt I&#039;d already dealt with your main point in my post when I wrote: 
----
“Sent indiscriminately”. Here’s where I think I may get off on a technicality.

Here’s the thing. I sent my newsletter out to about 550 people. Did I discriminate in regard to who received the message? Absolutely.

My original list of email recipients numbered about 1,200. These included friends, relatives, business colleagues, clients and a fair number of people whose connection to me remains a mystery to this day.
----

I understand that you disagree with me including this as a mitigating factor which would get me off the hook. That&#039;s fine. You&#039;re entitled.

That said, if you&#039;re going to strictly use the Aweber definition, then even your suggested best practice would also be considered spam:

You wrote:
----
What would be less spammy and more sociable would to do something like send an email saying something like this

“Hi Pete,

I have a new ezine I’ve started if you’re interested in checking it out, please have a look at http://www.mynewezine.com you can sign up there if you’re interested and unsubscribe at anytime if you’d like.

Jonathan”
----

Nope. Doesn&#039;t work. According to your reading of Aweber&#039;s rules, you&#039;re saying that ALL unsolicited bulk email messages are spam. Then even this invitation would ALSO be spam. Indeed, anytime I send out a Cc message that my recipient didn&#039;t specifically ask for in advance could be considered spam.

That&#039;s insane.

And I&#039;m pretty sure that&#039;s NOT the kind of &quot;spam&quot; Aweber intended to target.

Getting back to the main point of the post, I sent out information to people I thought would want to use it -- not strangers, not random email recipients, not even some of my closest friends and colleagues. I sent it to people I thought would actually want it. In nine out of 550 cases, I turned out to be wrong, and have since deleted those addresses from the list -- including yourself.

Was this spam, on the same level understood by average people, where millions of messages went out to random recipients advertising the benefits of penile enhancements? Nope.

It could be seen as spam if one uses a definition that includes all emails using the Cc or Bcc function. But I don&#039;t think that&#039;s a practical definition and certainly one that is NOT enforceable.

I get the feeling you think there&#039;s only one right answer, here -- and that I&#039;m somehow dodging your point. It&#039;s not true. I never intended to spam anyone, but if I&#039;ve offended you, then as I said before, I&#039;m very sorry for that.</description>
		<content:encoded><![CDATA[<p>Thanks for your input, Pete and Peggy. Good points all around.</p>
<p>Now, Pete. As for GoDaddy, it may have been a minor point. Fine. But I felt I&#8217;d already dealt with your main point in my post when I wrote:<br />
&#8212;-<br />
“Sent indiscriminately”. Here’s where I think I may get off on a technicality.</p>
<p>Here’s the thing. I sent my newsletter out to about 550 people. Did I discriminate in regard to who received the message? Absolutely.</p>
<p>My original list of email recipients numbered about 1,200. These included friends, relatives, business colleagues, clients and a fair number of people whose connection to me remains a mystery to this day.<br />
&#8212;-</p>
<p>I understand that you disagree with me including this as a mitigating factor which would get me off the hook. That&#8217;s fine. You&#8217;re entitled.</p>
<p>That said, if you&#8217;re going to strictly use the Aweber definition, then even your suggested best practice would also be considered spam:</p>
<p>You wrote:<br />
&#8212;-<br />
What would be less spammy and more sociable would to do something like send an email saying something like this</p>
<p>“Hi Pete,</p>
<p>I have a new ezine I’ve started if you’re interested in checking it out, please have a look at <a href="http://www.mynewezine.com" rel="nofollow">http://www.mynewezine.com</a> you can sign up there if you’re interested and unsubscribe at anytime if you’d like.</p>
<p>Jonathan”<br />
&#8212;-</p>
<p>Nope. Doesn&#8217;t work. According to your reading of Aweber&#8217;s rules, you&#8217;re saying that ALL unsolicited bulk email messages are spam. Then even this invitation would ALSO be spam. Indeed, anytime I send out a Cc message that my recipient didn&#8217;t specifically ask for in advance could be considered spam.</p>
<p>That&#8217;s insane.</p>
<p>And I&#8217;m pretty sure that&#8217;s NOT the kind of &#8220;spam&#8221; Aweber intended to target.</p>
<p>Getting back to the main point of the post, I sent out information to people I thought would want to use it &#8212; not strangers, not random email recipients, not even some of my closest friends and colleagues. I sent it to people I thought would actually want it. In nine out of 550 cases, I turned out to be wrong, and have since deleted those addresses from the list &#8212; including yourself.</p>
<p>Was this spam, on the same level understood by average people, where millions of messages went out to random recipients advertising the benefits of penile enhancements? Nope.</p>
<p>It could be seen as spam if one uses a definition that includes all emails using the Cc or Bcc function. But I don&#8217;t think that&#8217;s a practical definition and certainly one that is NOT enforceable.</p>
<p>I get the feeling you think there&#8217;s only one right answer, here &#8212; and that I&#8217;m somehow dodging your point. It&#8217;s not true. I never intended to spam anyone, but if I&#8217;ve offended you, then as I said before, I&#8217;m very sorry for that.</p>
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		<title>Comment on Was My Email Newsletter Too Spammy? by Peggy Dolane</title>
		<link>http://www.writeimage.ca/2009/12/16/was-my-email-newsletter-too-spammy/comment-page-1/#comment-100</link>
		<dc:creator>Peggy Dolane</dc:creator>
		<pubDate>Tue, 22 Dec 2009 22:39:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=124#comment-100</guid>
		<description>I sympathize with you having made the same mistake once. Spam is perceived as bulk mail. I think if you had sent an email asking people if they wanted the newsletter it still would&#039;ve been received by a few in your hand crafted list as spam, but probably would have made it past most of them.  That said, you do what you haave to do for your business.  Did your business grow because of what you did?  Sure.  Did it get you mostly positive attention.  Yes.  There will always be people who don&#039;t like something that you do to promote yourself.  Heck I even got criticized when I sent out a hand addressed snail mail letter to a group I was part of.  But, you know what, my kids have food on the table and a roof over their heads because I put it out there every day.  Do I sometimes get a bit spammy?  I try not to. Will I ever please all of the people?  Never.  And that&#039;s why I am successful as a small business owner in the worst economy since the Great Depression!</description>
		<content:encoded><![CDATA[<p>I sympathize with you having made the same mistake once. Spam is perceived as bulk mail. I think if you had sent an email asking people if they wanted the newsletter it still would&#8217;ve been received by a few in your hand crafted list as spam, but probably would have made it past most of them.  That said, you do what you haave to do for your business.  Did your business grow because of what you did?  Sure.  Did it get you mostly positive attention.  Yes.  There will always be people who don&#8217;t like something that you do to promote yourself.  Heck I even got criticized when I sent out a hand addressed snail mail letter to a group I was part of.  But, you know what, my kids have food on the table and a roof over their heads because I put it out there every day.  Do I sometimes get a bit spammy?  I try not to. Will I ever please all of the people?  Never.  And that&#8217;s why I am successful as a small business owner in the worst economy since the Great Depression!</p>
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		<title>Comment on Was My Email Newsletter Too Spammy? by Pete Quily</title>
		<link>http://www.writeimage.ca/2009/12/16/was-my-email-newsletter-too-spammy/comment-page-1/#comment-99</link>
		<dc:creator>Pete Quily</dc:creator>
		<pubDate>Tue, 22 Dec 2009 22:11:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=124#comment-99</guid>
		<description>whether godaddy&#039;s algo is accurate or not is a minor point at best.

You totally avoided the major point. The aweber + spamhouse spam as bulk unsolicited mail which is totally different than emailing one person one email. please address the main point.</description>
		<content:encoded><![CDATA[<p>whether godaddy&#8217;s algo is accurate or not is a minor point at best.</p>
<p>You totally avoided the major point. The aweber + spamhouse spam as bulk unsolicited mail which is totally different than emailing one person one email. please address the main point.</p>
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		<title>Comment on Was My Email Newsletter Too Spammy? by Jonathon Narvey</title>
		<link>http://www.writeimage.ca/2009/12/16/was-my-email-newsletter-too-spammy/comment-page-1/#comment-97</link>
		<dc:creator>Jonathon Narvey</dc:creator>
		<pubDate>Tue, 22 Dec 2009 16:56:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=124#comment-97</guid>
		<description>Hey Pete,

No screenshot is necessary. But I&#039;m confused. 

Why exactly are you discounting the dictionary definition -- which wasn&#039;t cherry-picked, since you can go ahead and find similar definitions in other online dictionaries, or print ones for that matter.

Also, if the message was spam, why did only about one per cent of recipients (who I had chosen based on their actual relationship to me as well as their likely interest in my information, which is a standard for any legitimate email) ask to be removed using my Unsubscribe instructions which were pretty standard? Seems inconsistent. Shouldn&#039;t the quantifiable actual reaction by human beings be considered a legitimate test of whether something is or isn&#039;t an issue?

And why are we using GoDaddy&#039;s proprietary algorithm as the definitive definition of spam? GoDaddy&#039;s had it&#039;s own problems with poor filtering technology:

GoDaddy&#039;s Spam Filter is Broken
http://michael.orlitzky.com/articles/godaddys_spam_filter_is_broken.php

GoDaddy SPAM Police Are Big Pain In Butt
http://www.trstechnology.com/blog/index.php/godaddy-spam-police-are-big-pain-in-butt/

GoDaddy Email Fun
http://provisionit.blogspot.com/2009/06/godaddy-email-fun.html

I would reiterate that often, the technology simply gets it wrong. Your comments here, for instance, both ended up in my comments spam folder. For that matter, so did your previous comments on my other Wordpress blog. But I obviously don&#039;t consider either of your comments spam, even if a particular algorithm considered them to be so. Clear?</description>
		<content:encoded><![CDATA[<p>Hey Pete,</p>
<p>No screenshot is necessary. But I&#8217;m confused. </p>
<p>Why exactly are you discounting the dictionary definition &#8212; which wasn&#8217;t cherry-picked, since you can go ahead and find similar definitions in other online dictionaries, or print ones for that matter.</p>
<p>Also, if the message was spam, why did only about one per cent of recipients (who I had chosen based on their actual relationship to me as well as their likely interest in my information, which is a standard for any legitimate email) ask to be removed using my Unsubscribe instructions which were pretty standard? Seems inconsistent. Shouldn&#8217;t the quantifiable actual reaction by human beings be considered a legitimate test of whether something is or isn&#8217;t an issue?</p>
<p>And why are we using GoDaddy&#8217;s proprietary algorithm as the definitive definition of spam? GoDaddy&#8217;s had it&#8217;s own problems with poor filtering technology:</p>
<p>GoDaddy&#8217;s Spam Filter is Broken<br />
<a href="http://michael.orlitzky.com/articles/godaddys_spam_filter_is_broken.php" rel="nofollow">http://michael.orlitzky.com/articles/godaddys_spam_filter_is_broken.php</a></p>
<p>GoDaddy SPAM Police Are Big Pain In Butt<br />
<a href="http://www.trstechnology.com/blog/index.php/godaddy-spam-police-are-big-pain-in-butt/" rel="nofollow">http://www.trstechnology.com/blog/index.php/godaddy-spam-police-are-big-pain-in-butt/</a></p>
<p>GoDaddy Email Fun<br />
<a href="http://provisionit.blogspot.com/2009/06/godaddy-email-fun.html" rel="nofollow">http://provisionit.blogspot.com/2009/06/godaddy-email-fun.html</a></p>
<p>I would reiterate that often, the technology simply gets it wrong. Your comments here, for instance, both ended up in my comments spam folder. For that matter, so did your previous comments on my other Wordpress blog. But I obviously don&#8217;t consider either of your comments spam, even if a particular algorithm considered them to be so. Clear?</p>
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		<title>Comment on Was My Email Newsletter Too Spammy? by Pete Quily</title>
		<link>http://www.writeimage.ca/2009/12/16/was-my-email-newsletter-too-spammy/comment-page-1/#comment-95</link>
		<dc:creator>Pete Quily</dc:creator>
		<pubDate>Tue, 22 Dec 2009 08:14:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.writeimage.ca/?p=124#comment-95</guid>
		<description>Oh one last point, when i went to view your email in the long header view (vs regular one) this is the last line

X-Nonspam: Statistical 64%

phoning up my hosting site godaddy they confirmed that this meant that there antispam software (they apparently use 3 in combination) determined that your email was 64% likely to be spam. 

I can send you the screenshot if you want.</description>
		<content:encoded><![CDATA[<p>Oh one last point, when i went to view your email in the long header view (vs regular one) this is the last line</p>
<p>X-Nonspam: Statistical 64%</p>
<p>phoning up my hosting site godaddy they confirmed that this meant that there antispam software (they apparently use 3 in combination) determined that your email was 64% likely to be spam. </p>
<p>I can send you the screenshot if you want.</p>
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