Marketing Isn’t Good or Evil. It’s Just about Communicating

Vancouver-based Market Navigators’ Liz Gaige talks about what marketing is really all about: Marketing in it’s purest form is not about selling, it is simply a form of communication and as such is a neutral concept that can be used for good or for evil. I’ve had newsletter subscribers tell me that even though they [...]

The 7-Point Business Marketing And Communications Toolkit. Session 2

Looks like my last 7-Point Business Marketing And Communications Toolkit presentation for the Better Business Bureau was so popular, they’re bringing it around again for those who were on the waiting list to get in. I’m looking forward to meeting my fellow Vancouver-based entrepreneurs and business owners for this second round. We’ll be talking about [...]

Improve Your Business Communications. Sell More Stuff

Is your business website doing nothing for you? Brochures not quite getting your value proposition across? Newsletters just annoying your customers? You need to learn how to communicate better with The 7- Point Business Marketing & Communications Toolkit I’m presenting on this topic at the Lower Mainland’s Better Business Bureau’s Seminar Series in downtown Vancouver [...]

Get Us To Write Your Business Newsletter

Email newsletters are still a great low-cost way to generate leads for your business. By now, you probably already have a decent list of emails in your client tracking database. Now you can turn this targeted list into leads and leads into sales. Why aren’t you using it? Get a business copywriter to write your [...]

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